Eager for some good news today of a new generation of feisty female leaders, I download the 2013 Female FTSE Report from Cranfield School of Management hoping to see if there has been an improvement in the number of women in top positions.
Archive for Integra Blog Pages
The launch of the IMI European Lead Factory was a pan European Pharma story involving the biggest pharma companies and companies and institutions across Europe.
It was however the TV coverage for the involvement of BioCity Scotland that we generated by liaising with the Scottish government that grabbed everyone’s attention.
Louise Third, director of Integra Communications Limited on the benefits of audio content for public relations campaigns.
TweetAt Integra we recognise that young businesses often can’t justify spending money on a PR agency. We are happy to give good advice anyway as, once a company gets busier they will realise that they don’t have time to do it themselves but will know how valuable PR can be. That is why we speak [...]
What are we doing to protect our social media reputations?
TweetJust turning my mind to what the core subjects of interest to business are at the moment. We work with the University of Nottingham Business School on their quarterly UK Business Barometer Surveys and it is always interesting to feed ideas into the question setting process. Always looking for more panelists for the UK Business [...]
By banging on about the pain of deficit reduction the government is creating economic expectations which adversely effect their own ability to raise income.
The simple announcement of the final world cup squad fell into complete disarray as different journalists sought to prove the strength of their connections by tweeting about who they had discovered were in or out of the squad
Social media gives us an unparalleled opportunity to interact on a one to one basis with friends, colleagues, customers, suppliers – in fact anybody at all. If you are into social media for commercial purposes you need to think how your communications influence all these different audiences and whether your communications with one audience has an unintended consequence for the perceptions of the others.
PR so often revolves around a simple idea. We work with the University of Nottingham Institute for Enterprise and Innovation and encouraged them to include a PR friendly question in one of their business surveys.